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Writtle College, BA (Hons), Business Management (Marketing and Supply Chain Management)

Writtle College
 United Kingdom

 

Study mode Start date Duration
Full-time n/a years: 3
The course focuses on how to supply the customer with the right product at the right price, in the right place, at the right time; the supply chain management strand includes modules on consumer behaviour and markets; advertising and sales; product design and packaging; post-harvest technology and international strategy; and supply chain management; there is an emphasis on decision making and innovation; students gain an appreciation of operational disciplines in general and specialist terms.

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