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Programme content
• Contemporary issues in international business (includes a project)
• Industrialisation and the multinational enterprise
• International business environment
• International strategic management
• Multinational enterprises strategy and performance
• Study and research skills
• Theories of the multinational enterprise
plus two optional modules from a range which may include
• Entrepreneurship and small business management
• Human resource management
• Marketing
• Organisational behaviour
• International corporate social responsibility
The University of Reading is located in the South-East of England and has excellent transport links. Reading's railway station is within only 25 minutes from London Paddington by high speed train, as well provides regular services to and from other cities around the UK. There are direct services to and from both London Heathrow and London Gatwick Airports.