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Royal Holloway, University of London, MA, Marketing

Core Modules


  • Marketing - A Critical Introduction
  • Consumers and Brands
  • Research Methods
  • Dissertation


Optional Modules


There are a number of optional course modules available during your degree studies. The following is a selection of optional course modules that are likely to be available. Please note that although the College will keep changes to a minimum, new modules may be offered or existing modules may be withdrawn, for example, in response to a change in staff. Applicants will be informed if any significant changes need to be made.


  • Arts Marketing
  • Marketing, Environment and Society
  • Digital Media Marketing
  • Services Marketing
  • Business to Business Marketing
  • Marketing Communications
  • Consumption, Markets and Cultures
  • Foundations of Modern Management

Other courses at Royal Holloway, University of London

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Location

University campus has an ideal location - just 19 miles from central London and seven miles from Heathrow Airport. The University campus is frequently named as one of the most beautiful campuses in the world.

Situated just 40 minutes by train from London and seven miles from Heathrow, with a number of attractions, sporting and entertainment venues within easy reach, you'll love our brilliant location.