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Lancaster University Management School (LUMS), BA (Hons), Advertising and Marketing

Lancaster University Management School (LUMS)
 United Kingdom

 

Study mode Start date Duration
Full-time n/a years: 3
You will learn from senior academics with wide experience in international companies and advertising agencies. We also have guest speakers from some of the UK’s top advertising, marketing and design agencies and in-house communications teams. Your degree programme will give you a working knowledge of advertising and marketing practices, including a firm grounding in brand strategy, digital marketing and advanced consumer behaviour. Your course includes a real life advertising research project for an advertising, design or media agency or client company.

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