AUB, BA (Hons), Creative Events Management

Events don’t just happen. Festivals, theatre productions, exhibitions, pop events and multi-media events need creative, energetic and well organised people to make them a reality. In this course you’ll develop the skills and knowledge to conceive, plan and manage successful creative events.

Creative events are the product of teamwork involving people from a wide range of backgrounds and interests working together. A unique aspect of this course is that you will work with fellow students each year to devise and deliver a live creative event. You’ll discover and develop your own specialist interests and have the satisfaction of seeing the events you organise go ‘live’ in front of an audience. Our work placement unit in the second year allows you to put these skills into practice in an industry setting.

You will be surrounded by a wealth of creative talent and will have the opportunity to work with creative practitioners and external clients in the events world. You will also learn how the cultural industries operate, and will develop skills in digital technology and business planning. Our graduates have gone on to use their skills in organisation, management, and marketing in festival production companies and in many of the top digital businesses, such as Spotify. They also work in multi-platform marketing and events companies, fashion businesses, world-class museums, and leading charities.

Through theory, technique and practice, we’ll help you to develop as a successful creative events manager, with plenty to offer the arts and creative industries. You’ll also develop an entrepreneurial attitude that will help you to start your own business.