Ulster, University of, BSc (Hons), Advertising (Studying)
Study mode |
Start date |
Duration |
Study modePart-time |
Start date Sep |
Durationyears: 2 - 9 |
Advertising aims to help students develop an understanding of the theoretical and empirical basis of the advertising industry; students explore how integrated marketing communication operates using the full range of the advertising portfolio; advertising stakeholders, creativity, media planning and buying, above the line, below the line and ambient media will be studied.
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BSc (Hons) Health Sciences Open Award
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